third i
third i is a marketing AI co-pilot that identifies and eliminates wasted ad spend across Google, Meta, TikTok, and LinkedIn. Built for in-house teams and agencies managing $50k+ in monthly ad spend, it analyzes creative performance, keyword efficiency, and audience segments to surface hidden gems and money pits, then delivers plain-language recommendations through conversational AI. By automating manual analysis work, teams reduce budget waste by an average of 20% while spending less time on dashboards and more on strategy.
third i is a marketing AI co-pilot designed for in-house teams and agencies managing $50k+ in monthly ad spend across Google, Meta, TikTok, and LinkedIn. The platform analyzes creative performance, keyword efficiency, and audience segments to identify hidden waste and surface optimization opportunities, delivering actionable insights in plain language rather than dashboard screenshots. Core capabilities include Creative Intelligence (identifying winning ads, money pits, and fatigue signals), Keyword Intelligence (scanning thousands of search terms for budget leaks and missed intent), Social Intelligence (analyzing hooks, formats, and posting patterns), and CoDI—a conversational AI interface that answers questions like "Where are we burning budget?" with specific recommendations. By automating manual analysis work, teams typically reduce ad spend waste by an average of 20% while reclaiming time from dashboards for strategy and creative work. The tool is particularly valuable for agencies managing 10+ accounts, replacing junior-analyst-style groundwork across clients, and for brands seeking a unified view of performance across channels instead of siloed platform dashboards. Pricing starts at a flat $199 per month with no annual minimums or custom enterprise tiers, and new users receive first insights within 24 hours of connecting their accounts.
The provider grants itself a broad, perpetual license to use User Content for 'operating, providing, improving, and prom
The provider grants itself a broad, perpetual license to use User Content for 'operating, providing, improving, and prom
High risk across multiple dimensions. Only use with public, non-sensitive data.
The provider grants itself a broad, perpetual license to use User Content for 'operating, providing, improving, and promoting the Services' and can sublicense to third parties. This includes training AI models on user data without explicit opt-out or limitation.
“the User grants to the Company a worldwide, perpetual, irrevocable, royalty-free, fully paid-up, transferable, sublicensable license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, publicly perform, and publicly display such User Content”
The license granted by users is extremely broad - worldwide, perpetual, irrevocable, and includes sublicensing rights to third parties. Users cannot restrict how their content is used once submitted.
“worldwide, perpetual, irrevocable, royalty-free, fully paid-up, transferable, sublicensable license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, publicly perform, and publicly display such User Content”
User Content can be sublicensed to 'third-party service providers, partners, and contractors.' Additionally, the platform integrates with advertising platforms (Google, Meta, TikTok) and uses third-party LLM providers and analytical models.
“The User further grants the Company the right to sublicense these rights to third-party service providers, partners, and contractors who assist in providing or improving the Services”
Upon cancellation, user data 'may be deleted or rendered inaccessible' with no specific retention timeline. Users must export data before cancellation or lose it. No clear data deletion policy or user control over retention periods.
“Upon cancellation and termination of access, the User's data, including Account information, saved reports, Dashboard configurations, API connections, and historical data, may be deleted or rendered inaccessible in accordance with the Company's data retention policy”
All Company Materials remain exclusive property of the Company. User Content license is granted to the Company with sublicensing rights. Users retain no meaningful IP ownership over their outputs or interactions.
“All right, title, and interest in and to the Services, including the Platform, Website, Dashboard, Chatbot, APIs, software, code, algorithms, machine learning models, databases, content, text, graphics, logos, icons, images, audio, video, digital downloads, data compilations, interfaces, and all other materials and intellectual property contained therein or made available through the Services (collectively, the 'Company Materials') are and shall remain the exclusive property of the Company”
The document mentions compliance with 'Data Protection Laws' and references PCI-DSS for payment processing, but does not explicitly state SOC2, GDPR, HIPAA, or ISO certifications. Compliance is referenced but not certified.
“All payment processing is handled securely by third-party Payment Service Providers in compliance with applicable Payment Card Industry Data Security Standards ('PCI-DSS'). The Platform is expressly designed and configured to respect data privacy principles and comply with applicable Data Protection Laws.”
Track and measure your AI tools with Olakai's observability platform.
Explore Olakai